Privacy Statement

Puffy LLC (d/b/a Puffy Mattress) is the owner of this website ("puffy.ca"). Puffy Mattress can be contacted by phone at +1 (800) 889-8712 or by e-mail at support@puffy.ca. This online privacy notice discloses Puffy Mattress’ information practices for this Website, including what type of personally identifiable information is requested in order to make a purchase, how the information is used, and with whom the information is shared.

This privacy policy complies with the Personal Information Protection and Electronic Documents Act (PIPEDA), S.C. 2000, c. 5, including Schedule 1 (Section 5), which incorporates the ten fair information principles. 

 

Section 1

What Do We Do With Your Information?

When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us, such as your name, address, and email address.

When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.

Email marketing (if applicable): With your permission, we may send you emails about our store, new products, and other updates.

 

Text Marketing and Notifications:

By entering your phone number in the checkout and/or initializing a purchase, subscribing via our subscription form, or a keyword, you agree that we may send you text notifications (for your order, including abandoned cart reminders) and text marketing offers, including recurring automated messages. Text marketing messages will not exceed 3 per day [this does not include messages related to your order]. You acknowledge that consent is not a condition for any purchase.

If you wish to unsubscribe from receiving text marketing messages and notifications, reply with STOP to any mobile message sent from us or use the unsubscribe link we provided you within any of our messages. Message and data rates may apply. Message frequency varies.

For any questions, please text HELP to the number you received the messages from. You can also contact us for more information. If you wish to opt out, please follow the procedures above.

'Personal Information' means information that alone or when in combination with other information may be used to readily identify, contact, or locate you, such as name, address, email address, or phone number. We do not consider Personal Information to include information that has been anonymized such that it does not allow a third party to easily identify a specific individual.

The legal basis is that the processing is necessary for the performance of a contract to which the data subject is party and our legitimate interest in managing product returns. Only the strictly necessary data will be shared for the purpose of coordination of delivery, protection against fraud, and clarification of urgent issues.

 

Section 2

Consent

How do you get my consent?

When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery, or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.
If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent or provide you with an opportunity to say no.

How do I withdraw my consent?

If, after you opt-in, you change your mind, you may withdraw your consent for us to contact you for the continued collection, use, or disclosure of your information at any time by contacting us at support@puffy.ca.

How do I update my Personal Information?

Help Puffy Mattress to keep your personal information accurate. If your personal information changes, or if you note an error upon review of customer information that Puffy Mattress has on file, please promptly e-mail support@puffy.ca and provide the new or correct information.

As required by PIPEDA Section 6.1, consent is only valid if it is reasonable to expect that an individual to whom the organization's activities are directed would understand the nature, purpose, and consequences of the collection, use, or disclosure of the personal information to which they are consenting.

 

Section 3

Disclosure

Mergers and Acquisitions.

Circumstances may arise where, for business reasons, Puffy Mattress decides to sell, buy, merge, or otherwise reorganize its businesses in the United States or some other country. Such a transaction may involve the disclosure of personal identifying information to prospective or actual purchasers and/or receiving such information from sellers. It is Puffy Mattress' practice to seek appropriate protection for information in these types of transactions.

Agents.

Puffy Mattress employs or engages, or may do so, other companies and individuals to perform business functions on behalf of Puffy Mattress. These persons are provided with personal identifying information required to perform their functions but are prohibited by contract from using the information for other purposes. These persons engage in a variety of functions, which include, but are not limited to, fulfilling orders, delivering packages, removing repetitive information from customer lists, analyzing data, providing marketing assistance, processing credit card payments, and providing customer services.

Disclosure to Governmental Authorities.

Under certain circumstances, personal information may be subject to disclosure pursuant to judicial or other government subpoenas, warrants, or orders.

 

Section 4

Shopify

Our store is hosted on Shopify Inc. They provide us with an online e-commerce platform that allows us to sell our products and services to you.
Your data is stored through Shopify’s data storage, databases, and the general Shopify application. They store your data on a secure server behind a firewall.

Payment:

If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express, and Discover.

PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

For more insight, you may also want to read Shopify’s Terms of Service (https://www.shopify.com/legal/termsor Privacy Statement (https://www.shopify.com/legal/privacy).

 

Section 5

Third-Party Services

In general, the third-party providers used by us will only collect, use, and disclose your information to the extent necessary to allow them to perform the services they provide to us.
However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy statements/policies and terms of use/service with respect to the information we are required to provide to them for your purchase-related transactions.

For these providers, we recommend that you read their privacy statements/policies and terms of use/service so you can understand the manner in which your personal information will be handled by these providers.

In particular, remember that certain providers may be located in or have facilities that are located in a different jurisdiction than either you or us. So, if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

As an example, if you are located in Canada, and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under the laws of the United States, including the Patriot Act.

Therefore, your personal information may be transferred to and processed in countries outside of Canada where our service providers are located. When we engage in such transfers, we ensure appropriate safeguards are in place to protect your personal information. By using our services, you consent to your information being transferred to and processed in these countries. These countries may have different data protection rules than Canada.

Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

Links:

When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices or the terms of use/service of other sites and encourage you to read each site’s privacy statements/policies and their terms of use/service.

Google Analytics:

Our store uses Google Analytics to help us learn about who visits our site and what pages are being looked at.

 

Section 6

Security

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered, or destroyed. Puffy Mattress employs physical, electronic, and managerial procedures to safeguard the security and integrity of personal information. Billing and payment data is encrypted whenever transmitted or received online. Personal information is accessible only by staff designated to handle online requests or complaints.

If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with AES-256 encryption. Although no transmissions protected by industry-standard security technology implemented by human beings cannot be made, transmission over the internet or electronic storage is 100% secure; we follow all PCI-DSS requirements and implement additional generally accepted industry standards. Consequently, Puffy Mattress shall not be liable for unauthorized disclosure of personal information due to no fault of Puffy Mattress, including, but not limited to, errors in transmission and unauthorized acts of Puffy Mattress staff or third parties. We implement appropriate security safeguards as required by PIPEDA Schedule 1, Principle 4.7, protecting personal information regardless of the format in which it is held.

 

Section 7

Use of Computer Tracking Technologies

Cookies

Puffy Mattress, or its third-party vendors, collects non-identifiable and personal information through the use of various technologies, including “cookies.” A cookie is an alphanumeric identifier that a website can transfer to a customer’s hard drive through the customer’s browser. The cookie is then stored on the customer’s computer as an anonymous tag that identifies the customer’s computer but not the customer. Cookies may be sent by Puffy Mattress or its third-party vendors. The customer can set its browser to notify the customer before a cookie is received, giving an opportunity to decide whether to accept the cookie. The customer may also set its browser to turn off cookies; however, some websites may not then work properly.

Here is a list of cookies that we use. We’ve listed them here so that you can choose if you want to opt out of cookies or not.
_session_id, unique token, sessional, Allows Shopify to store information about your session (referrer, landing page, etc.).
_shopify_visit, no data held, persistent for 30 minutes from the last visit, Used by our website provider’s internal stats tracker to record the number of visits.
_shopify_uniq, no data held, expires midnight (relative to the visitor) of the next day, Counts the number of visits to a store by a single customer.
cart, unique token, persistent for 2 weeks, Stores information about the contents of your cart.
_secure_session_id, unique token, sessional
storefront_digest, unique token, indefinite, If the shop has a password, this is used to determine if the current visitor has access.
PREF, persistent for a very short period, Set by Google and tracks who visits the store and from where.

Use of Web Beacon Technologies

Puffy Mattress may also use Web beacon or other technologies to better tailor its website(s) to provide better customer service. If these technologies are in use when a visitor accesses these pages of the website, a non-identifiable notice of that visit is generated, which may be processed by Puffy Mattress or by its suppliers. Web beacons usually work in conjunction with cookies. If Customer does not want cookie information to be associated with Customer's visits to these pages, Customer can set its browser to turn off cookies; however, Web beacon and other technologies will still detect visits to these pages, but the notices they generate cannot be associated with other non-identifiable cookie information and are disregarded.

 

Section 8

Age Of Consent

By using this site, you represent that you are at least the age of majority in your state or province of residence or that you are the age of majority in your state or province of residence, and you have given us your consent to allow any of your minor dependents to use this site. Puffy Mattress will not collect or post information from a child under the age of 16 or the age of majority in your State of residence [whichever may apply], will not use personally identifying information collected from children for marketing or promotional purposes, and will not disclose such information to any third party for any purpose whatsoever.

 

Section 9

Changes to This Privacy Policy

This privacy notice was last updated on December 12, 2024. We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

 

Terms of Use

If Customer chooses to enter into a purchase order, Customer's action is hereby deemed acceptance of Puffy Mattress’ practices described in this policy statement. Any dispute over privacy between the customer and Puffy Mattress is subject to the provisions of this notice and to Puffy Mattress’ Terms and Conditions, which are hereby incorporated herein and which can be read at https://puffy.ca/pages/terms-and-conditions.

 

Questions and Contact Information

If you would like to access, correct, amend, or delete any personal information we have about you, register a complaint, or simply want more information, contact our Privacy Compliance Officer at support@puffy.ca.

 

Information we collect

Information you provide to us

We collect the personal information you provide to us when you are Customers. The categories of information we may collect include:

  • Personal Identifiers, including name, email address, postal address, telephone number, driver's license number, and tax ID number

  • Commercial and Financial Information, including purchases, other purchasing behavior, credit card or debit card number, bank or other financial account number, account security or access credentials, account name, signature, and other financial information

  • Physical and Audio Data, including visual information

  • Characteristics of Protected Classifications, including age, sex or gender, gender identity or expression, marital status, medical condition, disability, and military or veteran status

  • Inferences, including inferences from other data

We collect the personal information you provide to us when you are Newsletter Subscribers. The categories of information we may collect include:

  • Personal Identifiers, including name, email address, and telephone number

We collect the personal information you provide to us when you are Website Visitors. The categories of information we may collect include:

  • Personal Identifiers, including name, email address, postal address, and telephone number

  • Commercial and Financial Information, including purchases, other purchasing behavior, credit card or debit card number, bank or other financial account number, account name, and other financial information

  • Inferences, including inferences from other data

To the extent we process de-identified personal information, we will make no attempt to reidentify such data.

 

Information collected automatically

We automatically collect internet or other electronic information about you when you visit our website, such as IP address, browsing history, and interactions with our website. We also collect geolocation data. This data may be collected using browser cookies and other unique personal identifiers.

Information from other sources

We may collect personal information about you from third-party sources, including Ad Networks and Data Analytics Providers.

How long we keep your data

We do not retain data for any longer than is necessary for the purposes described in this Policy.

Lost or Stolen Information

If a customer's credit card or password is lost or stolen, the customer should promptly notify Puffy Mattress in order to enable it to cancel the lost or stolen information and to update its records with a changed credit card or password.

 

How we share and disclose information

Information Disclosed for Business or Commercial Purposes in the Last 12 Months and Categories of Parties Disclosed To

We may disclose the following personal information about you when you are Customers:

Personal Information Disclosed

Recipient (by Category)

Personal Identifiers

Ad Networks, Business Operations Tools, Commerce Software Tools, Communications Tools, Customer Support Tools, Cybersecurity Providers, Fraud Prevention Tools, Governance, Risk & Compliance Software, Payment Processors, Sales & Marketing Tools, and Shipping Services

Online Identifiers

Ad Networks, Business Operations Tools, Commerce Software Tools, Communications Tools, Fraud Prevention Tools, Governance, Risk & Compliance Software, Payment Processors, Sales & Marketing Tools, and Shipping Services

Internet Activity

Ad Networks, Business Operations Tools, Commerce Software Tools, Communications Tools, Sales & Marketing Tools, and Shipping Services

Commercial and Financial Information

Ad Networks, Business Operations Tools, Commerce Software Tools, Communications Tools, Customer Support Tools, Fraud Prevention Tools, Payment Processors, Sales & Marketing Tools, and Shipping Services

Geolocation Information

Ad Networks, Business Operations Tools, Commerce Software Tools, Communications Tools, Fraud Prevention Tools, Payment Processors, Sales & Marketing Tools, and Shipping Services

Physical and Audio Data

Business Operations Tool

Characteristics of Protected Classifications

Commerce Software Tools and Sales & Marketing Tools

Inferences

Ad Networks, Business Operations Tools, Commerce Software Tools, Communications Tools, Fraud Prevention Tools, Payment Processors, Sales & Marketing Tools, and Shipping Services

 

We may disclose the following personal information about you when you are Newsletter Subscribers:

Personal Information Disclosed

Recipient (by Category)

Personal Identifiers

Ad Networks, Business Operations Tools, Commerce Software Tools, Communications Tools, Governance, Risk & Compliance Software, and Sales & Marketing Tools

Online Identifiers

Ad Networks, Commerce Software Tools, and Governance, Risk & Compliance Software

Internet Activity

Communications Tools and Sales & Marketing Tools

 

We may disclose the following personal information about you when you are Website Visitors:

Personal Information Disclosed

Recipient (by Category)

Personal Identifiers

Communications Tools, Governance, Risk & Compliance Software, Sales & Marketing Tools, and Shipping Services

Online Identifiers

Ad Networks, Business Operations Tools, Commerce Software Tools, Communications Tools, Data Analytics Providers, Governance, Risk & Compliance Software, IT Infrastructure Services, Sales & Marketing Tools, and Shipping Services

Internet Activity

Ad Networks, Business Operations Tools, Commerce Software Tools, Data Analytics Providers, IT Infrastructure Services, Sales & Marketing Tools, and Shipping Services

Commercial and Financial Information

Commerce Software Tools, Data Analytics Providers, IT Infrastructure Services, and Shipping Services

Geolocation Information

Business Operations Tools, Commerce Software Tools, Data Analytics Providers, IT Infrastructure Services, Sales & Marketing Tools, and Shipping Services

Inferences

Business Operations Tools, Commerce Software Tools, Data Analytics Providers, IT Infrastructure Services, Sales & Marketing Tools, and Shipping Services